Irradiant Partners

Brand Identity

Irradiant is an early stage startup that manages finances in renewable energies. My design partner, Franc Nunoo-Quarcoo and I worked to create a visual identity for the company's launch. The logo mark is made up of simple geometry (a circle, a square, and a triangle), making it easy to remember and even draw by hand. The logo illustrates the idea of being irradiant (adj. shining brightly) as the square shines through the circle.

Process

Logo Iterations